Doctors call for ‘Quit Smoking-style’ ads to tackle obesity rates

9 News Australia

Australia’s peak medical body is calling for shock advertising, similar to ‘Quit Smoking’ ads, to be used to curb climbing obesity rates.

With the country facing an obesity crisis, confronting images like those used in the successful national anti-smoking campaign are among the novel tactics the Australian Medical Association (AMA) believes could spark radical action, The Courier Mail reports.

AMA President Michael Gannon told the newspaper people do not understand the long-term effects of obesity-related conditions including Type 2 diabetes. Read or watch full story here…