How Big Sports Leagues Push Junk Food on Kids

Bloomberg

Kids and teens are seeing a lot of junk food ads while they’re watching sports, potentially creating associations between athletic feats and unhealthy fare, according to a new study.

Eighteen companies, including Coca-Cola Co., PepsiCo Inc., McDonald’s Corp., and General Mills Inc., have signed a pledge as part of the Children’s Food and Beverage Advertising Initiative to refrain from pushing unhealthy products to children younger than 12. Read article here