Don’t let slick marketing trick you at the grocery store

Heart & Stroke Foundation

Snacks marketed to kids can be disguised as health foods with deceptive packaging.

Any parent or grandparent who’s braved the grocery store with a child is probably familiar with requests for sweet treats in colourful packaging covered with cartoon characters. You’re not alone if your kids prefer gummy candy to a bowl of carrots. University of Ottawa researchers recently found that cartoon characters used in food marketing really do influence children’s food preferences. Read more.