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Eleventh-hour lobbying by industry could kill law banning food marketing to kids

CBC News

“It’s a cliff-hanging, nail-biting ending that nobody saw coming. What’s at stake is a law that would protect children from being targeted with advertising for foods that are high in sugar, fat and salt.

But the legislation (Bill S-228) has been caught in a late-stage drama in the halls of the Canadian Senate, where a powerful coalition of advertisers, food processors, and retailers is in the midst of an eleventh-hour lobby campaign”. Read full article here

Retweet Heart & Stroke: Former Conservative Senator Nancy Greene Raine worked across party lines to develop Bill S-228. Almost 1,000 days later and it still hasn’t passed. Children will be the victims. @SenateCA, it’s time to call the vote! #cndpoli #Marketing2Kids