Entries by jon valade

The dangers of advertising to kids

CBC News Lesley James, senior manager of the Heart & Stroke foundation, says rules around advertising to children need closer scrutiny. Watch here…

Health Canada and marketing to kids: what you need to know

Strategy Online The issues at play in the public consultation on appropriate age restrictions, targeting and the definition of “unhealthy food”. This article highlights the Stop M2K Coalition’s efforts and an overview of the legislative process on marketing to kids. Read here…           

Junk Food Ads

CBC News Lesley James speaks with CBC News about Health Canada’s M2K consultation as well as the need for comprehensive regulation in place on junk food marketing to children. Listen here… 

In the fight for kids’ attention, parents don’t stand a chance

The Guardian Dear Parents, I’m writing you because you may be in the dark about the amount of unhealthy food and beverage marketing your children and teens are viewing…. This isn’t your fault. It’s our reality. We’ve let food and beverage companies have a huge influence on our children. Read here…

Tell Food Industry Our Kids are Not Their Business

On January 6, 2008, I lost a vibrant, healthy and much loved 15-year-old son.  I believe a contributing cause to his death was consumption of an energy drink sample at a sporting event.  You can read more about my son’s death on my facebook awareness page. Industry marketed directly to my son. Since then, I […]

We Need To Use Every Tool To Fix Our Unhealthy Diets

The Huffington Post | Yves Savoie, CEO of Heart & Stroke We need to use every tool to fix our unhealthy diets It is encouraging to see federal government moving in several important areas to help Canadians make better food and beverage choices We can’t cure heart disease or diabetes. But we can help prevent or […]

Trevor Hancock: Protect our kids from unhealthy advertising

Times Colonist Which brings me to the marketing of unhealthy food and beverages to our kids, especially sugar-rich products they do not need and that are contributing to the epidemic of obesity, heart disease, diabetes and other health problems. Here is another situation where government is not doing enough to protect us from harm. Read […]